Questions? Comments? Interested in contributing content? If so, please contact Pat Cauley, eMedia editor, at (703) 908-1030 or via e-mail at pcauley@retailing.org

Archive for December, 2007

Member Chair’s Welcome

Wednesday, December 5th, 2007

The Electronic Retailer blog is an idea whose time has come. It is the perfect companion to a magazine that focuses on the intersection of technology and marketing. As Member Chairman of the blog, my role will be to help Pat Cauley and the Electronic Retailer Media Group team tap the full potential of this dynamic medium, including encouraging magazine readers and industry members to post articles and keeping the content fresh and engaging.


I am a big believer that blogs should be fun, provocative and even controversial. The Electronic Retailer blog will be all of the above—and more. It will be about the people in our industry, their opinions, successes, failures and lessons. It will be about lively discussions and debates (called “threads” in blog speak) that allow everyone to participate.


Stay tuned for some great content. And be on the look out for photos from industry events—you might be in them. Think of the new Electronic Retailer blog as your live, always-on connection to the industry, one that you can access from any web browser to get your daily fix.


-Tony Sziklai, President, Moulton Logistics

A Message From the Editor-in-Chief

Wednesday, December 5th, 2007

vipaynichnew1.jpg  The purpose for creating this blog site is to encourage visitors and industry professionals to engage in a community dialogue. The Electronic Retailer staff would like to hear what you have to say about hot industry topics, as they pertain to marketing on television, radio, in print and online. Think of this site as your online forum for weighing in on industry news events, posted topics or for providing counter viewpoints to opinions expressed by fellow bloggers.

We are certain that this blog will be a valuable resource tool for Electronic Retailer magazine readers. In fact, we believe this is an extension of the editorial that we provide in our print publication and e-newsletters. However, in order to make this blog site a success, we are counting on your support and participation.
Therefore, please feel free to jump in and get your feet wet. We look forward to starting this online dialogue!

Vitisia “Vi” Paynich
Editor-in-Chief
Electronic Retailer Magazine