http://www.electronicretailerblog.com/electronic-retailer/what-does-marketing-mean-to-you/ A place for interaction and debate on today's multichannel marketing and advertising issues Tue, 02 Dec 2008 03:59:12 +0000 http://wordpress.org/?v=2.3.1 http://www.electronicretailerblog.com/electronic-retailer/what-does-marketing-mean-to-you/#comment-617 Brinkley Fri, 25 Apr 2008 20:55:12 +0000 http://www.electronicretailerblog.com/electronic-retailer/what-does-marketing-mean-to-you/#comment-617 The theme of your blog is great. Job well done. <a href="http://lighthousemarketingbook.com/christinalang" rel="nofollow"> How to win at guilt-free network marketing: Burn your names list, ditch the Thursday night hotel Ra-Ra meetings and NEVER pay for another worthless opportunity lead again! </a> The theme of your blog is great. Job well done. How to win at guilt-free network marketing: Burn your names list, ditch the Thursday night hotel Ra-Ra meetings and NEVER pay for another worthless opportunity lead again!

]]> http://www.electronicretailerblog.com/electronic-retailer/what-does-marketing-mean-to-you/#comment-356 Denira Borrero Tue, 25 Mar 2008 18:58:27 +0000 http://www.electronicretailerblog.com/electronic-retailer/what-does-marketing-mean-to-you/#comment-356 The companies you listed are not just good "marketing" companies - they are good companies period. Sure they have good marketing departments - I was a marketing executive at J&J myself - but it starts with great product and services, innovation, people and really listening to you customers. Gimmick marketing will get you some laughs and short term sales lifts but truly good marketing reaches the customer your targeting in ways that build loyalty over time. The companies you listed are not just good “marketing” companies - they are good companies period. Sure they have good marketing departments - I was a marketing executive at J&J myself - but it starts with great product and services, innovation, people and really listening to you customers. Gimmick marketing will get you some laughs and short term sales lifts but truly good marketing reaches the customer your targeting in ways that build loyalty over time.

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